To approve the acceptance and spend of Stronger Towns £403,655.00 funding to complete delivery of the three elements of the project; community grants, sedum bus shelters, and active travel measures on the Great Western Way in Hereford.

Greening the City aims to improve the appearance, environment and perception of the City of

Hereford significantly and will complement, and add value to, a number of current and planned policy initiatives including Hereford City Centre Improvements Project, Hereford City Centre Transport Project, countywide Active Travel Measures and two projects that have received funding as part of the Accelerated Funding phase – e-Bikes and tree planting. These “sense of place” elements will look to change perceptions of the city by introducing significant amounts of greening. This will lead to a more welcoming and unique place to visit and spend time within, leading to increased footfall in the city centre as well as longer dwell times.

The Greening the City project will be delivered within three elements:

 Active Travel Measures on the Great Western Way, between Widemarsh Common and Barton Road

 Installation of sedum bus shelters at locations identified within the city; this will add to and

support the existing roll out programme;

 Community greening grants – these grants will be offered to community groups to undertake

greening to areas in need of visual improvement, more greenery or greater biodiversity.